Intellectual property refers to intangible assets that provide a competitive advantage to Intellectual Property right-holders and the public, such as Patents, Trademarks, Copyrights, Designs, Geographical Indications, Plant Varieties, Industrial Designs, and Semiconductor Integrated Circuit Designs.
Intellectual Property (IP) awareness refers to creating public awareness about the economic, social, and cultural benefits of Intellectual Property Rights among all sections of society. Spread the knowledge and understanding of the importance of Intellectual property to individuals or organizations and its value directly linked to a company/individual’s ideas and creative works.